Armani Exchange

Armani Exchange embodies the youthful spirit of a new generation. A|X takes a playful, urban approach to apparel and accessories. Launched in 1991, A|X retails fashion and lifestyle. Targeted as the more accessible Armani brand, it is inspired by street-chic culture and dance music. Year after year A|X evolved with the latest lifestyle trends and modes of expression, becoming increasingly more global.